08 Apr 2024
EVERAU unveils its latest authentic Australian UGG Boot campaign: "Be whoEVER you are".
Founded on the principles of quality, craftsmanship, and timeless design, EVERAU sets the standard for Australian premium UGG Boot essentials, meticulously crafted from the finest Australian A-grade merino sheepskin.
UGG by EVERAU transcends demographics, offering timeless style and unparalleled comfort to everyone, everywhere. Embracing the rise of casualisation and the desire for functional comfort, EVERAU's campaign emphasises freedom of personal expression while honouring the unpretentious and quintessential Australian outdoor lifestyle.
"As part of our latest campaign, EVERAU invites individuals to embrace the laidback Australian lifestyle year-round," said Tina Dong, Spokesperson from EVERAU. "Through captivating visuals that play with light, texture, and the backdrop of Australia's stunning landscapes, EVERAU inspires individuals to embrace their true selves—no matter who they are or where they come from."
With over 50 local retail channels across Australia and a significant global presence in Asia, the USA, and the EU, EVERAU continues to inspire individuals to embrace their true selves and embody the spirit of the brand - to be whoEVER you are.