12 Jun 2023
Introducing The Macallan @ Emirates One&Only Wolgan Valley, a bespoke sensorial whisky experience at the ultra-luxury Emirates One&Only Wolgan Valley in Australia’s Greater Blue Mountains from May 2023 until May 2026.
The Macallan @ Emirates One&Only Wolgan Valley has been designed to bring to life the rich stories and heritage of the two brands, which share equal values to pursue excellence and exquisite craftsmanship. The Macallan see this partnership as an opportunity to engage with their Australian audience on a deeper level by offering a uniquely immersive experience for resort guests, who pay homage to the nature and culture of both brand's heritage and sustainability philosophies.
Guests of the resort will experience The Macallan story through a sensorial journey, exploring the extraordinary legacy and expertise of the world’s most incomparable Single Malt Scotch whisky. Whisky connoisseurs will have the chance to immerse themselves in the world of The Macallan while tasting some of the finest range of exquisite single malts available. This offering includes limited editions, new releases, rare expressions, and archival products from the resort’s exclusive ‘vault’, including the celebrated M Decanter, that promises a journey of discovery and intrigue.
Emirates One&Only Wolgan Valley’s resident chef, Pitam Gurung, will carefully curate a series of seasonal menus throughout the year to pair perfectly with the selection of fine whiskies. This one-of-a- kind menu series will feature seasonal produce grown in the Emirates One&Only Wolgan Valley chef’s garden, foraged from the reserve and sourced from the best of the region’s speciality farmers and producers.
“The Macallan is honoured to partner with the ultra-luxury Emirates One&Only Wolgan Valley resort to bring a first-to-market exclusive private space curated with The Macallan bespoke journey set in the breathtaking Blue Mountains of Australia. Given the natural synergy and shared values between the two brands in unrivalled craftsmanship, exceptional hospitality, rich culture and our stand in sustainability, we believe this is the perfect pairing for the sophisticated Australian audience to discover.
Australia is a large market for brown spirits, specifically in the malt scotch category at the prestige level and has a large wealth population, makes it a focused market with substantial opportunities for The Macallan. The unique sensorial partnership with Emirates One&Only Wolgan Valley will bring an elevated brand experience to the luxury clientele as well as The Macallan collectors and whisky connoisseurs alike” says Lai-Ching Kok, Managing Director of Edrington Southeast Asia & Pacific.
“This unique collaboration by The Macallan and Emirates One&Only Wolgan Valley is based on a shared vision of sustainable luxury. We are committed to the same values of craftsmanship, innovation Kerzner business use and preserving our environment for future generations. Together we have created an exciting new experience for resort guests and a place to experience The Macallan’s collection of some of the world’s finest single malt whiskies in a stunning Australian bushland setting.” Tim Stanhope, General Manager, Emirates One&Only Wolgan Valley.
