Icy Ling, CEO and Co-Founder of IC & Co

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NEW! FENTY BEAUTY LAUNCHES FENTY ICON “THE REDS”

15 Jan 2023

A red for everyone, for every occasion. Inspired by the signature red tones that Rihanna loves to wear, Fenty Beauty is introducing a new Red Collection of Fenty Icon Semi Matte Refillable Lipstick that’s made to be seen and make the ultimate statement. This semi-matte refillable lipstick was created to luxe up the everyday and make it look easy, too.

Fenty Icon The Case - Mvp Edition ($24) - A memorable case inspired by our hero, MVP. Elevate your Fenty Icon Lipstick wardrobe with a customizable lipstick case in Fenty Icon’s most iconic shade, MVP. Rihanna created Fenty Icon Semi-Matte Refillable Lipstick, your new must-have accessory; pair your favorite fill and case for the ultimate lipstick experience designed for any mood or occasion. Choose your shade, choose your case, and be your own icon.

Fenty Icon The Fill – The Reds ($34 Each) - A triple threat of iconic shades so that everyone can find their “perfect” red. Fenty Icon Lipstick is made to be seen. Rihanna is expanding her curated lipstick wardrobe to include three new red shades so that everyone can find a classic to fit their mood. Inspired by the iconic shape of Rihanna's cupid's bow, each Fenty Icon Fill offers precise application, high pigment color, and a lightweight feel. The semi-matte, creamy formula hugs lips with a smooth, plush texture and long-lasting iconic wear thanks to its formula packed with moisture-plumping hyaluronic acid, conditioning vitamins C & E, and lip-loving amino acid technology. Best of all, it’s refillable! Once you go empty, just purchase a new fill and you're good to go by popping it into your favorite Fenty Icon case.

Fenty Beauty Fenty Icon The Case – MVP and The Fill – Danger Danc’r, Freak-went Flyer, and Kissin’ Kutie are now available at Fentybeauty.com, Sephora.com.au and at Sephora locations.

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