Icy Ling, CEO and Co-Founder of IC & Co

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Dior presents Dior Vibe bag - The New It Bag of 2022

06 Jan 2022

Unveiled at the Dior cruise 2022 show in Athens, the Dior Vibe bag imagined by Maria Grazia Chiuri unites the world of sportswear with the Dior heritage. Conceived as a hybrid creation incorporating the codes of sneakers, this object of desire brings a touch of audacity to every silhouette under all circumstances.

From design to manufacturing, the new must-have deploys its emblematic curves with lightness and finesse. First essential stage of its craftsmanship, the “Christian Dior” signature stripe, lined with a layer of leather and foam, is produced using high-frequency printing. Cut out with the aid of wooden patterns, the pieces are assembled and sewn together one by one. The rubber base – adorned with Monsieur Dior’s lucky star and inspired by the soles of sneakers – is shaped and then punctuated with gilded feet, a fascinating encounter between the casual spirit and the art of detail so dear to the House. 

Following the graphic lines of the bag, the rubber zippers blend elegance with practicality, notably through a zip-up exterior pocket. The lining is added to the interior by means of the reverse appliqué quilting technique. Each side is also delicately structured for a singular look, illustrating the alliance between sport and Dior style.

An innovative model expressing more than ever the timeless modernity of the House. Find out more: the Savoir-Faire Behind the ‘Dior Vibe Bowling’ Bag.

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