Icy Ling, CEO and Co-Founder of IC & Co

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BIG BANG UNICO YELLOW MAGIC - HUBLOT invites you to enjoy the sunny side of life!

26 Aug 2021

Although yellow is a primary colour that is abundant in nature, this colour is still difficult, nigh on impossible to reproduce in a material such as ceramic. As a real accelerator of innovation, and thanks to its expertise, the Hublot Manufacture has achieved the impossible by creating the first bright yellow ceramic. Your future is bright, thanks to Hublot's Big Bang Unico Yellow Magic. Do you want this sunny yellow to brighten your day?

Sunny, radiant, optimistic...it makes you feel so good this happy pop of bright yellow!

In addition to its unmissable on-trend look, it is sporting the colours of the technological feat to which the Swiss watchmaker now holds the secret.

Innovation without limits

Yellow Magic, the name of the new brightly coloured high-tech ceramic created by Hublot which has been predestined since the arrival of its red ceramic in 2018. A unique process, a patented material, entirely developed and produced by the Manufacture's R&D department and its Metallurgy & Materials laboratory. Four years of development to find the perfect balance of temperature and pressure enabling the ceramic to be sintered without burning the pigments. Hublot has met the challenge of retaining the properties and the colorimetry of the pigments while increasing the wear resistance of this ceramic which is harder than traditional ceramics (1350 HV versus 1200 HV). No more black and white! Thanks to Hublot ceramic is available in all colours – red, blue, beige, green and now yellow! With this perfect fusion of performance and stylish looks, Hublot is continuing to write the story of innovation, by continually reinventing material.

Big Bang Unico Yellow Magic - Available in a limited edition of 250 pieces, the solar power of its 42-mm case and its bezel shine in the light of this yellow ceramic. In an ultra-invigorating colour palette, the flange, indexes, minute and seconds counters, Arabic numerals and hands are all in this sunny yellow, to highlight the mechanism of the Unico HUB1280 manufacture movement and its column wheel, visible on the dial side through the sapphire crystal. The brightness continues right down to its lined and structured yellow rubber strap: the Big Bang Unico Yellow Magic is here to help you enjoy the sunny side of life!

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