19 Jan 2025
Saben proudly presents The Muse, its Autumn/Winter 2025 collection, a significant milestone for the brand. This collection features bold new shapes, textures, and colours while celebrating the legacy of Saben’s design heritage. Captured for the first time in Australia by renowned photographer Georges Antoni, the campaign reaffirms Saben’s impeccable design and brand credentials, propelling the brand forward into the future.
At the heart of The Muse is a tribute to Sarah Saben, the beloved grandmother of Saben's founder, Roanne Jacobson. This collection serves as a love letter to Sarah’s walk-in wardrobe, a space filled with elegance, style, and cherished memories. It reflects Sarah's belief that style goes beyond clothing—it's about the right accessory, self-expression, and the memories woven into the treasures we carry with us. The collection captures the essence of Sarah’s timeless approach to dressing and highlights the significance of multi-generational connections.
In a world where fast fashion dominates, The Muse is a call to slow down and appreciate the important moments and people in our lives.
