Icy Ling, CEO and Co-Founder of IC & Co

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Introducing Status Quo, high-performance skincare for sensitive skin

03 Jan 2024

Backed by science, Status Quo offers innovative and high- performance skincare formulations made with a ‘Skin Health First’ philosophy and sensitive complexions in mind.

The new Australian owned-brand focuses on a simple and result driven 3 step routine using active cosmeceutical ingredients and powerful plant extracts that all target Anti-Aging, Hydration and Skin Barrier, to be known as the ‘Status Quo Ultimate 3’because a well-rounded routine should not require multiple products for each specific concern.

Status Quo, led by its founder Madeleine Qiu, was inspired by a personal quest to find products suitable for her sensitive skin. After years of trialling formulation after formulation, Madeleine came to the conclusion that nothing available on the market was going to give her the results she was after.

After 2 years of formulation with a renowned scientist specialised in skin biology and responsible for innovative advancements focused on skin and cell health based in New Zealand, Status Quo was born.

A one-of-a-kind 3-step transformative skincare ritual using clean active cosmeceutical ingredients and powerful plant extracts.

Status Quo’s proven high-performance and original formulations include key innovative ingredients. The Status Quo formulations are designed to work in synergy to reach healthy skin thanks to a three-step regime that includes: The Perfect Balance Gel Cleanser, The Regenerative Facial Serum and The Ultimate Moisturiser.

The result is strong, resilient, healthy skin that can protect itself against external aggressors and inflammageing.

The Perfect Balance Gel Cleanser - This cleanser is antioxidant and vitamin-rich which gently removes impurities, makeup and pollutants which also works to strengthen the skin barrier and maintain moisture balance. The results leave the skin clear, calm and hydrated.

The Regenerative Facial Serum - 1 serum delivering 10 results overnight: reducing fine lines and wrinkles, reducing hyperpigmentation and age spots, reducing pore sizes, controlling blemishes and acne, calming inflammation, soothing redness, firming and tightening the appearance of the skin, hydrates the skin, refines skin texture and strengthens the skin barrier. It’s the serum that is set to transform your skin and become a lifelong staple.

The Ultimate Moisturiser - Hydrating, brightening and firming is the work of The Ultimate Moisturiser. The potency of a serum, combined with the sophistication of a cream creates a texture that absorbs into the skin and allows the moisture to reduce the appearance of wrinkles and fine lines while strengthening the skin’s barrier.

Grounded by its philosophy of ‘Skin Health First’, Status Quo has simplified skincare with its powerful and transformative products that cut down routines to have healthy skin to last a lifetime.

Following the 3-step skin ritual in 1 week, users can see immediate results with inflamed areas clearing and softening and an overall brighter complexion, allowing users feel more confident in their skin.

After 4 weeks of the 3-step routine, users skin is transformed with visible results achieving the 'Status Quo Ultimate 3'. The advance formulations work inunison to result in a strengthened skin barrier, reduction of fine lines and wrinkles, brighter skin and under eyes, reduced pore size, settling of inflammation, and firmer skin elasticity to reveal a youthful and healthy complexion.

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