Icy Ling, CEO and Co-Founder of IC & Co

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17 Aug 2023

Marking an expansion of the SIR. evening repertoire, bold colours are married with contemporary aesthetics and detachable features.

Dreamt up by Co-founder and Creative Director, Sophie Coote for her Bridesmaids. SIR. occasion extends the notion of ceremony further than nuptials alone. Seven gowns, named after their muse, now form an elevated occasion capsule available for SIR. women. Available to shop in-store & online now: Bondi Flagship, 81A Gould Street, Bondi Beach and Brisbane, Shop Rw4/46 James Street, Fortitude Valley.

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