Icy Ling, CEO and Co-Founder of IC & Co

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DIOR PRESENTS THE LADY 95.22 CAMPAIGN WITH BEBE VIO

13 Aug 2023

Reflecting multiple facets of femininity, the iconic Lady 95.22 bag is unveiled in a range of shots spotlighting exceptional women united by their audacity, spontaneity and independent spirit. Today, it's Bebe Vio's turn to adopt this timeless accessory, an ode to the power of fashion as an infinite and passionate expression of singularity. Before Brigitte Lacombe's lens, she reveals her own interpretation of elegance in a series of pared-down portraits. The Paralympic athlete and fencing champion sports the emblematic white leather creation, on which the graphic lines of cannage flourish. A celebration of the essence of Dior style, through the prism of self-affirmation.

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