Icy Ling, CEO and Co-Founder of IC & Co

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21 Jun 2023

Constantly reinvented, the Dioriviera summer capsule, dreamed up by Maria Grazia Chiuri, invites escape and enchantment. Playing with the House’s fundamentals, the ready-to-wear, leather goods, shoes and accessories are illuminated with pastel shades. The toile de Jouy, a timeless symbol revisited by the Creative Director of Dior’s women’s collections, is revealed in a luxuriant version where tigers, monkeys and reptiles coinhabit. Flourishing on skirts, dresses, shorts and swimsuits, this motif is available in pink and gray tones, dear to the founding-couturier.

Entitled Toile de Jouy Sauvage, this variation is deployed on scarves, the Lady Dior and Dior Book Tote bags, the lining of the new Lady Dior Wicker, as well as on the Dway mules and J’Adior pumps. Reflecting the Mediterranean elegance that characterizes the Dioriviera allure each season, marinie?res and straw hats gracefully complete these looks.

As an extension of this sunkissed wardrobe, Dior Maison’s summer essentials are unveiled, including a yoga mat, a surfboard, a parasol and several beach games. A series of delicate decorative objects, tableware, placemats and embroidered cushions enhance this ode to the art of living.

A line to be discovered from April 2023 in selected resorts and pop-up stores, from Cyprus to Bali via Como and Beverly Hills. Promising an eternal interlude, these exceptional settings - whose scenography seems to be entirely sculpted in sand - with extraordinary vegetation appearing in relief and life-size wild animals.

A pluralistic celebration of the fantastical world of travel, keeping the Dior dream alive.

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