06 May 2023
To celebrate 75 years of Land Rover, Defender has revealed a limited-edition model in the brand's heritage Grasmere Green colour – a hue reserved exclusively for the 75th Limited Edition. Australia has 75 models available of the Limited Edition as a highly collectible Defender for consumers to take part in this historic moment. The Defender 75th Limited Edition is available in Defender 90 and Defender 110.
To celebrate the brand’s milestone locally in Australia, Defender has collaborated with leading Sydney creative Eugene Tan, founder of Aquabumps to create a limited-edition release of 75 prints that captured the essence of the Defender brand and highlighted the stunning green colourway.
On 30th April 1948, the Series I Land Rover was introduced at the Amsterdam Motor Show. Land Rover is marking the anniversary with the Defender 75th Limited Edition. Maurice Wilks, Rover’s Engineering Director, first sketched the Series 1 Land Rover on the sands of Red Wharf Bay, Anglesey Beach on the East Coast of Northern Wales.
To bring to life this iconic brand story, Defender has collaborated with Aquabumps to curate a series of stunning photography from Eugene's adventure to the beautiful East Cost Boomerang Beach, in New South Wales, Australia.
VIP guests were invited to celebrate two iconic brands at Bondi Pavillion, in the heart of Australia’s most famous beach, where the limited-edition Defenders were displayed alongside the exhibit of the Defender X Aquabumps photo series; Eugene’s most beautiful and never-seen-before Australian nature shots, that bring to life the adventure, heroism and the community spirit behind the Defender brand.
The Defender brand provides unrivalled capability, versatility and luxury – the perfect foundation for another 75 years of success.
Defender 90 75th Limited Edition P400 – limited to 25 units – available from $152,077 (+ORCs)
Defender 110 75th Limited Edition – limited to 50 units – available from $156,157 (+ORCs)