Icy Ling, CEO and Co-Founder of IC & Co

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Father's Day Gifting Idea: Introducing Shakeup Cosmetics, UK’s number one selling hybrid men’s skincare range has officially landed in Australia

31 Aug 2022

Shakeup Cosmetics, the UK’s number one selling hybrid men’s skincare range has officially landed in Australia and is available now in MYER stores nationally. This game-changing new concept in men’s beauty, offers everyday men easy-to-use, skincare and cosmetic hybrid products with unique formulas, specifically designed with their skin type and concerns in mind.

Founded by twin brothers, Shane Carnell-Xu and Jake Xu, born in Beijing and growing up in the UK, the brothers, who use cosmetics themselves, struggled for years to find the perfect products that were best suited for their needs. "Our dream is for Shakeup to be included in every man’s grooming and skincare routine, helping them look and feel their 100% every day! And as a proud British brand, we want to build a global reach to promote our liberal values and forward thinking attitude, and become a leader in men’s beauty."

Shakeup Cosmetics products are both formulated and produced in the UK, ensuring the highest standards of quality. They are vegan friendly, nasties free and cruelty free. Key facts about the hybrid range include:

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