21 Oct 2025
Chopard has reignited the cult appeal of its Ice Cube design with a bold new chapter, reintroducing the collection to a new generation of style-confident women. First unveiled in 1999 and now reimagined for 2025, Ice Cube has returned with sharper attitude, sculptural precision and a light-catching presence that feels unmistakably modern. Inspired by the geometry and purity of a single cube, each facet reflects and refracts light like an urban mirror, turning gold into something sleek, cool and architectural.
The latest creations, showcased in the international campaign Sculpted by Light, present Ice Cube as a jewellery wardrobe for the city. Stackable rings, graphic earrings and polished bracelets offer endless styling potential, whether worn as a single glint of gold or layered to build glossy, geometric rhythm. Chopard’s ethical gold and responsible craftsmanship underpin every piece, but the final effect is anything but traditional. On the skin, Ice Cube reads like jewellery with attitude: sharp lines instead of curves, reflections instead of ornament, confidence instead of compromise.
In a market where jewellery often plays it safe, Ice Cube stands apart. It feels fresh, assertive and effortlessly current — a future classic for those who dress with edge and intention. Sculptural yet versatile, it brings a new dimension to occasion wear and off-duty tailoring alike, catching sunlight at brunch and city lights after dark.
The Ice Cube collection is available in Chopard boutiques and via chopard.com, inviting Australian jewellery lovers to rediscover an icon built on clarity, light and unmistakable style.
