Icy Ling, CEO and Co-Founder of IC & Co

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VEJA Steps Into the Future: The Salar Sneaker Blends Eco-Innovation With Street Style

08 Oct 2025

Sustainable footwear pioneer VEJA has once again raised the bar for conscious design with the debut of the Salar sneaker, unveiled in October 2025. The result of a close collaboration with Italian performance sole leader Vibram, this new silhouette bridges the gap between lifestyle and technical wear, while staying true to VEJA’s eco-driven mission.

Months of research and testing produced a sole that marries Vibram’s expertise in high-performance durability with bio-based and natural materials. Crafted from Amazonian rubber, sugarcane-derived EVA, and recycled polyester, the Salar represents a bold statement: sneakers can perform, last, and look striking without compromising environmental responsibility.

Made in Brazil, the Salar reflects VEJA’s ongoing dedication to transparency and craft. Its hybrid aesthetic, marked by a distinctive technical sole, complements urban dressing yet delivers long-lasting comfort suited to the rhythm of modern life. Four versatile colourways — from the neutral TENT BLACK WALNUT to the vibrant AREIA BLACK KIWI — make the sneaker adaptable across city streets and off-duty adventures.

For Australian consumers increasingly attentive to both style and sustainability, the Salar lands at the perfect moment. Its design carries VEJA’s DNA of minimalism with purpose, offering a sneaker that resonates as much with streetwear culture as with environmental values. Available worldwide, including VEJA’s online store and select retailers, the Salar is poised to become a defining staple in the wardrobes of those who want every step to count.

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