08 Apr 2025
Just when you thought the Australian coast couldn’t get any dreamier, Goldfield & Banks launches a new fragrance that feels like a sunrise stroll through native floral dunes. Introducing Pacific Rock Flower, the latest creation from the storied Pacific Rock Collection, and arguably one of the most captivating niche perfume launches of 2025.
Following in the footsteps of the cult-favourite Pacific Rock Moss—hailed globally as a benchmark in Australian luxury perfumery—Pacific Rock Flower is a celebration of light, scent, and sensory delight. It’s a genderless, modern ode to the coastline, created to echo the rhythm of the ocean, the softness of wild native blooms, and the radiant, easy charm of life by the sea.
The hero of this fragrance is the Australian Coastal Tea Tree, a native botanical crowned with tiny white blossoms in spring and summer, thriving from Sydney’s cliffs to Tasmania’s windswept headlands. This aromatic wonder, long appreciated by Aboriginal cultures and prized for over a century, adds a compelling wildness to the perfume’s core.
Crafted by Goldfield & Banks founder Dimitri Weber—whose French-Belgian perfume heritage meets deep affection for Australia’s native flora—together with master perfumer Emilie Bouge at Robertet in Grasse, Pacific Rock Flower opens with a burst of Italian lemon and a lick of sea salt. It blossoms into coral flower, creamy tuberose, and cocowax, before drying down into earthy patchouli and enduring Australian sandalwood. The result? A fragrance that moves from effervescent to creamy, sparkling to woody, sunrise to sunset.
Every note is an invitation to escape—somewhere remote yet familiar, untamed yet effortlessly elegant. Pacific Rock Flower isn’t just a perfume, it’s a sensory passport to the South Coast’s untamed beauty. For those already in love with Pacific Rock Moss, this is its softer, sunlit counterpart—the one that leaves an impression as light as sea mist but as lasting as memory.
Available in 100ml, 10ml, and 2ml sizes, Pacific Rock Flower is now ready to become part of your signature scent wardrobe. Discover it and let yourself drift.
