22 Mar 2025
Ralph Lauren has once again redefined effortless luxury with the launch of the Polo Ralph Lauren ‘Polo Play’ handbag, now available in Australia. As part of the Spring 2025 Collection, this bold and playful design infuses the brand’s timeless elegance with a fresh, vibrant energy.
The Polo Play bag features a sleek, minimalist silhouette that allows its striking colour palette to take centre stage. Electric blue, fresh green, sunlit yellow, fiery orange, and striking red—each shade is a celebration of the season’s optimism and individuality. The signature Polo Ralph Lauren stamp logo in a contrasting hue adds a nostalgic yet modern touch, echoing the brand’s iconic Polo shirt.
Bringing the collection to life, Winter of K-pop supergroup aespa stars in a stunning campaign shot in the heart of Seoul. Her effortless style and magnetic presence capture the youthful, free-spirited essence of the Polo Play bag, making it an instant must-have.
Having already turned heads on the runway during the Polo Ralph Lauren Spring 2025 Ready-to-Wear show in the Hamptons, this statement piece is now within reach. Australian fashion lovers can shop the Polo Play bag at select Polo Ralph Lauren stores, including Pitt Street, Chadstone, and The Rocks, or online at www.ralphlauren.com.au.
Daring yet refined, vibrant yet timeless - the Polo Play bag is an attitude, a statement, and the perfect way to bring colour into every moment.
