Icy Ling, CEO and Co-Founder of IC & Co

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Introducing You Mist: The Makeup-Extending Setting Spray from Fenty Beauty

18 Jan 2025

Introducing the You Mist Makeup-Extending Setting Spray, a groundbreaking innovation from Fenty Beauty that takes your makeup game to the next level. Rihanna shares her vision behind this product, saying, “I wanted to make a setting spray that really locks in your makeup but moves with you, not against you. We spend the time putting on our makeup; we deserve to have it last! You Mist gives you 12-hour wear that makes your skin look and feel even better with each spray.”

This high-performance setting spray offers 12-hour wear while being alcohol-free, oil-free, and fragrance-free, ensuring it cares for your skin as much as it perfects your look. Fenty Beauty introduces InvisiFlex Defense Shield technology, an innovative blend that not only protects skin from pollution and environmental stressors but also provides a durable and flexible hold for makeup that moves with your skin.

The formula is enriched with Wild Thyme Extract, a powerful antioxidant that hydrates, soothes, and smooths the skin's texture while delivering all-day comfort. Designed as a hybrid between a finishing mist and a setting spray, it never leaves the skin feeling dry or uneven. This superfine, waterproof spray resists sweat, humidity, and transfer, making it suitable for all skin types.

Priscilla Ono, Fenty Beauty’s Global Makeup Artist, recommends using You Mist with the We’re Even Concealer for a flawless finish. To achieve this, apply concealer under the eyes, spray You Mist directly onto a sponge, and blend the concealer into the skin by pressing the sponge gently. For additional coverage, repeat the process as needed.

For a full-face look, Rihanna’s favorite routine includes applying the Soft’Lit Naturally Luminous Foundation evenly across the skin with Brush 145, setting the makeup with a layer of You Mist sprayed evenly over the face, and finishing with Invisimatte Powder pressed into the T-zone for a shine-free finish.

You Mist Makeup-Extending Setting Spray is priced at 46 AUD and is now available at FentyBeauty.com and Sephora.com.au. Customers can also purchase it in Sephora stores from January 29th.

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