06 Dec 2024
The House of Creed is set to enchant fragrance enthusiasts once again with the re-launch of its coveted vaulted fragrance, Royal Mayfair, on December 10, 2024. This exquisite scent has been reimagined in captivating blue tones, embodying the refined and regal charm of Mayfair, one of London’s most sophisticated neighborhoods. With its roots firmly planted in the essence of British elegance, Royal Mayfair serves as a fragrant homage to the lifestyle and allure of this distinguished area, home to Creed's iconic boutiques on Mount Street and Regent Street, as well as the nearby Covent Garden Boutique.
Royal Mayfair is a bright and invigorating fragrance that captures the essence of opulence while remaining refreshingly modern. Its composition draws inspiration from the majestic Scottish Highland pine, harmoniously blended with energizing eucalyptus, zesty orange, and bergamot. This vibrant opening gives way to a heart that blooms with a delicate bouquet of dewy rose and jasmine, capturing the romance and elegance reminiscent of a lush floral arrangement, enhanced by a hint of tuberose. The fragrance concludes with Creed’s signature notes of ambroxan, cedarwood, and musk, which add warmth and depth to this lively composition.
Belonging to the olfactive family of woody, floral, and fresh scents, Royal Mayfair is designed for both men and women who appreciate sophistication and style. Its top notes include eucalyptus, bergamot, orange, and an aromatic accord that invigorates the senses. The heart features tuberose, jasmine, and rose, while the base is anchored by cedarwood, ambroxan, musk, and vétiver. This well-balanced blend creates a fragrance that is not only refreshing but also deeply layered and complex.
Originally commissioned by the Duke of Windsor in 1936 and previously known as Windsor, Royal Mayfair has been revived nearly 80 years later as one of Creed’s most significant launches since Aventus in 2010. As menswear continues to gain prominence in fashion circles, this re-release pays homage to sartorial icons who challenge traditional boundaries with their daring choices in life and style.
With its sophisticated profile and rich heritage, Royal Mayfair invites you to indulge in a sensory journey that embodies the spirit of London’s elite. Whether you are looking for a signature scent or a unique gift for someone special, this reimagined fragrance promises to captivate hearts and elevate any occasion.