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16 Sep 2024
RIMOWA continues to push the boundaries of luxury craftsmanship with the introduction of its latest creation, the Original Bag. Launched on September 12, 2024, in Cologne, this new unisex handbag redefines versatility and elevates the brand's reputation for iconic design. Taking inspiration from RIMOWA's legendary suitcases, the Original Bag merges sleek functionality with timeless elegance, creating a seamless blend of innovation and heritage.
Handcrafted in Germany, the Original Bag is a masterpiece in hard-sided aluminium, offering both durability and lightness. Its signature grooved exterior pays homage to RIMOWA’s iconic Original collection, while its rounded edges and minimalist proportions create a refined aesthetic. Whether carried by hand or worn as a cross-body bag, this versatile piece is designed for both daily use and travel. An exquisitely crafted leather handle adds a touch of luxury, and the adjustable leather webbing strap provides practical flexibility. A unique feature of the bag is RIMOWA’s pioneering button mechanism, ensuring a smooth and secure opening and closing system.
Available in sleek Silver and Black, the Original Bag is perfect for any occasion, from casual outings to formal events. Its timeless design transcends mere functionality, offering a level of sophistication that integrates effortlessly into all aspects of life. The interior, lined with premium Italian-made leather, is designed to meet modern needs, featuring an organised compartment, zipped pocket, and slots for credit cards.
To celebrate the launch, RIMOWA has unveiled a striking campaign, directed by Jordan Hemingway and photographed by Louise and Maria Thornfeldt. The campaign follows the lives of renowned figures such as Liu Wen, Central Cee, IB Kamara, and Larissa Hofmann, as they navigate city streets over 24 hours. Through their unique journeys and spontaneous encounters, the RIMOWA Original Bag becomes more than just an accessory—it is a symbol of personal exploration and style.
With the Original Bag, RIMOWA embarks on a new chapter, offering a sophisticated yet practical design for connoisseurs of luxury and craftsmanship.
