Icy Ling, CEO and Co-Founder of IC & Co

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NINGNING & Versace: The Iconic Kleio Bag Redefines Effortless Luxury

10 Sep 2024

K-pop sensation NINGNING, a member of aespa and Versace’s Global Brand Ambassador, stars in the latest campaign, showcasing the new Kleio bag—a stunning embodiment of youthful confidence and effortless style. The Kleio finds its true strength of expression in the hands of the modern Versace woman, whose cool ease and self-assured attitude are mirrored in the bag’s ultra-soft, supple design. NINGNING’s poised presence elevates the Kleio, adding a fresh and energetic touch to this must-have accessory.

Crafted from the softest nappa plongé leather, the Kleio is as luxurious as it is versatile. With each wear, its pillow-like texture only softens further, making it even more irresistible. A bold statement of contrast between the warmth of the leather and the iconic Medusa ’95 clasp in strong metal, the Kleio carries an unmistakable Versace edge, blending classic elegance with a modern attitude.

The golden Medusa clasp, framed perfectly on the front, is a key detail that ties the Kleio to the prestigious Medusa ’95 family. A linked metal chain allows for versatile styling, whether worn as a shoulder bag or crossbody, while the bag’s interior, lined in tonal nappa leather, provides a seamless and harmonious finish. This duality of softness and strength captures the essence of the Kleio—a bag designed for the confident, young woman ready to take on the world with style and grace.

Versace’s choice of name, Kleio, continues its tradition of drawing inspiration from Classical mythology. One of the nine muses, Kleio is the goddess of history, literature, and the arts, symbolizing the enduring inspiration behind this modern accessory.

Dedicated images and video, masterfully captured by photographer Mok Jung Wook, feature NINGNING in intimate portraits that magnify the effortless cool of the Kleio. In the campaign, she holds the bag close, a true daily essential that both complements and energizes her selection of Fall-Winter 2024 looks.

The Kleio is not just an accessory; it’s an attitude—a blend of tactile luxury and Versace’s unmistakable energy, making it a timeless statement piece. Discover this irresistible addition to the Medusa ’95 family and step into a world of effortless luxury with Kleio.

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