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A Fragrant Journey Through Time: Michael Edwards Unveils American Legends

06 Sep 2024

In a career spanning over four decades, Michael Edwards, the renowned fragrance taxonomist, historian, and founding editor of Fragrances of the World, has revolutionised the way we perceive and understand perfumes. Now, he invites readers on a captivating journey through the evolution of American perfumery with his latest book, American Legends. This highly anticipated release offers an immersive exploration of American fragrance from its origins in 1752 to the modern day.

Edwards has long been celebrated for his groundbreaking work in classifying and mapping more than 50,000 fragrances, creating a universal language for scent. His efforts have been likened to Carl Linnaeus’s Systema Naturae, establishing a perfume taxonomy that serves as a critical resource for both perfumers and fragrance enthusiasts. Described as a "book of history and a piece of history in itself" by critic Luca Turin, Edwards’ work is revered for bringing clarity and structure to the often enigmatic world of fragrance.

Building on the success of his previous book, Perfume Legends II, which focused on the evolution of French fragrances, American Legends shifts the lens to the vibrant and dynamic history of American perfumery. With a foreword by the esteemed Leonard A. Lauder, the book delves into the heart of American fragrance, highlighting its distinctive qualities and groundbreaking innovations.

American Legends promises to be more than just a chronicle of scents. It offers a rich narrative filled with stories of inspiration, creativity, and cultural influence, making it an essential read for anyone passionate about the world of fragrance. Set to launch in New York in April 2024, with a later presentation at the World Perfumery Congress, this latest volume is a testament to Edwards’ enduring legacy and his unwavering commitment to the art of perfumery.

For those who seek a deeper connection to the history of scent, American Legends is not just a book; it is an invitation to explore a world where fragrance is intertwined with culture and identity. Prepare to immerse yourself in the rich tapestry of American perfume, guided by the expert hand of one of the industry's most respected figures.

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