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12 Aug 2024
Camilla and Marc ‘The Space Within’ explores the intricate psychology behind the art of dressing, and the profound intimate connection to identity and sense of self. Spring Summer 24 honours the transformative power of clothing beyond the physical, inviting the wearer to connect to their truest essence through dress, free of the imposed expectations of the world.
Inspired by an evocative poem by Mary Oliver titled “Wearing the World” the SS24 collection explores themes of intimacy, power and connection. Lingerie accents, including visible hooks and eyes, lace details, and intricate beading, add a layer of sensuality and intrigue, symbolizing the intimate act of undressing.
Innovative details in tailoring infuse the collection with a refreshed, contemporary take on power dressing. Deconstructed braces, mimicking blazer lapels, are seamlessly integrated into tailored trousers creating a modern edge to masculine suiting. Belt loops, typically reserved for trousers, convey a sense of androgyny to feminine dresses, bringing a twist to a classic silhouette and exploring the dynamic interplay between the feminine and the masculine.
The colour palette masterfully oscillates between hard and soft, creating a sense of intrigue. A soft palette of cream, lemon, pink, and orange hues capture the essence of summer, harmoniously blending seasonal tones to embrace an ease of dress. Complementing this, a selection of neutral tones including stone, mustard, and black, embody the timeless and transeasonal essence for which the brand is renowned.
Creative Director Camilla Freeman-Topper says about her creative process “For this collection we wanted to peel back the layers of the simplest daily ritual, the art of dress, and explore a very simple question – do we dress for our truest selves, or do we dress based on an imposed societal ideal? That curiosity led us to a tension which was then explored in the clothing – themes of power, intimacy and confidence prevailed. The SS24 collection is a reflection of an enigmatic woman who chooses her look with intention. Her clothes say this is who I truly am, and she makes no excuses for that.”?
S/S24 invites you to explore the daily act of dress as a way to connect to who you truly are, embracing your inner world through ‘The Space Within’.
