Icy Ling, CEO and Co-Founder of IC & Co

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Aesop Introduces Virere Eau de Parfum: A Verdant Memory in a Bottle

08 Aug 2024

Aesop, the brand synonymous with thoughtful skincare and evocative fragrances, proudly unveils its latest creation: Virere Eau de Parfum. This new scent is a symphony of fresh citrus, green, and woody notes, designed to transport the wearer to a lush, sunlit canopy where fragrant breezes dance through the leaves.

The name "Virere" is derived from the Latin verb meaning "to be green" or "to be full of life," reflecting the vibrant and rejuvenating character of this unique aroma. Renowned fragrance collaborator Barnabé Fillion has drawn inspiration from his cherished Mediterranean holiday memories, encapsulating the essence of simple, restorative moments spent cycling through orchards and enjoying tea beneath fig trees.

Virere opens with bright top notes of Galbanum and Petitgrain, which bring a distinctly green and invigorating aroma, further enlivened by the sparkling zest of Bergamot. The heart of the fragrance is a warm, herbaceous blend, featuring Green Tea, Mastic, and the playful spice of Pink Pepper—evoking the comforting aroma of tea infused with fresh fig. The base notes of Cedar, Green Maté, and Hay provide a woody, mineral richness, creating a luxurious vegetal undertone that lingers beautifully.

In true Aesop fashion, Virere Eau de Parfum defies simple classification, offering a complex and nonconformist fragrance experience. It echoes how memories come to us—non-linear and unexpectedly, weaving together a tapestry of rich woodiness, verdant greenery, and sun-warmed citrus.

Much like visiting an Aesop store offers a serene retreat from urban chaos, Virere Eau de Parfum invites you to step away from the hectic everyday and immerse yourself in radiant reminiscence. This exquisite scent is more than a fragrance; it's a journey into the restorative embrace of nature.

Available now, Virere Eau de Parfum is priced at $190 AUD for a 50 mL bottle. Discover this verdant memory at Aesop.

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