22 May 2024
Bang & Olufsen and ADER ERROR are pleased to announce a limited-edition collaboration featuring a simple and sleek portable speaker with accessories that beautifully fuse fashion and music.
For the collaboration, the Seoul based fashion brand layers its own vision over Bang & Olufsen's powerful and timeless Beosound A1 portable speaker. ADER ERROR's signature Z-blue colour shines throughout, while a bespoke speaker bag and speaker stand are designed by ADER ERROR to empower a borderless lifestyle.
"The collaboration is starting from the encounter of two brands, which share many of the same values around music and culture. 'The Blueism', which is the title of the collection, represents the movement that we want to create for our community, says ADER ERROR and continues: "We wanted to present something very familiar in an unfamiliar way. Making people connect with music and fashion in a new way".
"Bang & Olufsen has been pushing the boundaries of audio and home entertainment for nearly a century. Placing our Beosound A1 portable speaker in the hands of ADER ERROR's design collective is a prime example of how our signature speaker becomes a statement in both look and sound", says Bang & Olufsen head of brand collaborations Andra Gavrilescu.
Following the shape of Beosound A1, the circular speaker bag takes inspiration from the softness of a plump cushion in contrast to the hardness of a speaker shell and helps the wearer to intuitively recognize the purpose of the bag.
The speaker bag is made using soft cowhide leather, cotton filling and completed with an adjustable shoulder strap and pouch, which allows the speaker to be safely kept and wearer to take the speaker on the go, hands-free. Pushing the boundaries between fashion, music and an electronic device, the speaker bag also has desirability with the design itself.
The ADER ERROR speaker stand, designed with ADER's own formative language and based on the innovative spirit of Beosound A1, provides a whole new visual experience. The inspiration behind the ADER ERROR stand demonstrates how speakers are positioned in the home. Often on a table, the floor or on the wall, but rarely on a stand. Placed in the stand, the speaker transforms to a piece of art. Contemporary and visually interesting.
Under the brand philosophy, the speaker stand is designed to be in harmony with various environments, combining curves and straight lines with metallic material organically. The aluminium stand consists of three detachable parts, showcasing outstanding durability and portability.
The speaker itself holds a 3.5-inch aluminium cone mid woofer using a powerful neodymium magnetic system, a silk dome ¾-inch dome tweeter and advanced DSP filtering powered by a pair of 30-watt class D amplifiers. And - as always - tuned by ear by renowned Bang & Olufsen tonmeisters in Struer, Denmark.
The speaker comes with 360-degree sound dispersion, up to 18 hours of playtime and is fully dust and waterproof (IP67). The speaker also includes a 3-microphone array, providing call clarity when Beosound A1 is used as a speakerphone.
Beosound A1 ADER ERROR Edition with speaker stand - RRP $920 AUD and ADER ERROR speaker bag with pouch - RRP $590 AUD.
Both are now available, in limited quantities, online and in selected stores.
