Icy Ling, CEO and Co-Founder of IC & Co

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Is “essence” short for “essential”? Benefit says yes!

20 May 2024

While we all know that priming before makeup creates a smooth canvas for your base products, did you know there's a skincare product that performs a similar function for your skincare routine? Meet the essence! The Benefit POREfessional Hydro Pop, priced at $110, is a skin-balancing, nourishing essence that enhances hydration and minimizes the appearance of pores, preparing your skin perfectly for the rest of your routine.

Launched just a few weeks ago, Hydro Pop has quickly become a favorite among top Australian influencers like Chris Scortez, who hails it as a “game changer for the oily skin girlies.” This water-based, gel-like formula glides on effortlessly, feeling luxuriously lightweight while delivering oil-based nutrients through microbubbles. The result? Instantly refreshed skin that looks healthier over time.

With its numerous benefits for both pores and skin, it’s clear that essence is indeed essential. To incorporate Hydro Pop into your regimen, simply smooth it over your clean, dry face with your fingertips before applying primer and makeup in the morning. In the evening, apply it before your moisturizer for optimal results.

Discover why essence is the key to unlocking your skin's potential with Benefit POREfessional Hydro Pop.

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