02 Apr 2024
In light of Earth Month in April, sustainable B-Corp certified Italian haircare brand Davines has announced the launch of its latest 2024 We Sustain Beauty/Grow Beautiful Campaign.
Launching its global socio-environmental campaign for the third year in a row in line with Earth Month, Davines aims to raise awareness of soil health to flight climate change by supporting regenerative organic agriculture (ROA).
To commemorate the campaign, Davines have launched a WE STAND/For Regeneration Hair & Body Wash Bar. This limited edition bar gently cleans hair and skin with a 99.7% biodegradable formula, packaged in 100% recyclable paper, featuring white yarrow extract – an active ingredient harvested for the first time in the European Regenerative Organic Center in Parma, Italy. I’ve attached the press release and further information below.